Money Mammals Needs vs Wants 1.16

The Money Mammals is a financial literacy app designed to engage young learners in understanding fundamental concepts related to money management. Through the character of Joe the Monkey, children can explore the critical differences between needs and wants, a vital skill for developing financial awareness. This app targets pre- and early elementary school children, making it suitable for those as young as two years old, who are already being exposed to the notion of spending.

By utilizing interactive banking activities, The Money Mammals aim to instill an understanding that responsible money management extends beyond mere spending. The program encourages children to "Share & Save & Spend Smart Too!" thereby reinforcing essential habits that promote financial literacy from an early age. The line of products associated with The Money Mammals is thoughtfully designed to help kids and families cultivate a comfortable relationship with money, contributing to happier and more fulfilling lives.